Seek and maintain dialogue
Enterprises in the medical and health care sector operate within the conflicting interests of regulatory requirements, high ethical standards and economic demands. Dialogue with opinion leaders and stakeholders is vital to meeting these increasing challenges.
Understanding leads to success
Only if the complex interaction of the relevant players is properly understood and health care communication is handled with the necessary degree of sensitivity, strategic objectives can be achieved. We are aware of prevailing perceptions within target groups and speak their language. This enables us to successfully advise you in a targeted manner.
In the field of strategic consulting GCI Health offers:
- Strategic communication concepts
- Analyses of the respective market segment and of stakeholder group(s)
- Targeted communication in trade and general-interest media